Mrs Bouchamaoui, President of UTICA, to open #ISUM13Tunis

We are pleased and honored to confirm that Mrs Ouided BOUCHAMAOUI will be opening ISUM Tunis 2013; at 9 am on May 18 at the UTICA headquarters in Tunis.

Mrs Ouided BOUCHAMAOUI is the President of UTICA (Union Tunisienne de l’Industrie, du Commerce et de l’Artisanat).

Mr Kais Gharib to join ISUM Marketing session

Mr Kais Gharib will be joining the ISUM Tunis Marketing session. He is an Entrepreneur and the Co-Founder of Genesis Holdings, a Director in Genesis Consulting and Managing Director of Genesis 4 Technology, Genesis Online & Genesis 4 Cloud.

Prior to Genesis, Kais was Sales & Business Manager for the Middle East and Africa region at Tandberg Data, which was his very first client as a Business Planning consultant, responsible for day to day sales and marketing efforts for the company across his territory.

Before his tenure at Tandberg Data, Kais was the Digital Marketing Manager of Microsoft Gulf leading the development/implementation of its online Infrastructure as well as the digital assets and vendors management. Prior to joining the Microsoft Marketing team, Kais coordinated the CSR efforts in the region between Microsoft, Governments and private companies.

Kais has an intense Community Development and international project management background having led Strategic Development Initiatives, related ICT for Development and Youth Entrepreneurship Programs, in the non-corporate world in more than 50 countries, across Europe and North Africa, for many years prior to joining Microsoft.

ISUM questions — and answers.

ISUM Tunisie 2013These are some of the questions that will be addressed at ISUM Tunis:

Startup: Why it fails? Why it succeeds? How to be creative in the Business Plan? How to build a business model that lasts? Why going global to grow? How to create a position you can defend? How to cut your IP coat? How to move a brand forward? What are the digital rules for brands?

How to prepare a (convincing) Business Plan? What is making the difference in the investors’ eyes? How to improve profit and efficiency? How to prevent slow payments? What about Invoice financing? What are the right tax decisions?

How to work successfully in a startup with partners? With national and foreign directors and staff? How to be a flexible employer? How to manage talents in a startup or SME? What are the right employee rewards in a fast growing company? What about learning and development strategy? How to go global to grow? Why are the AIESEC and AIESEC Alumni networks key in going global?

To find out the answers to these questions and to your own, you are welcome to attend ISUM Tunis.